Reviewed · MADEIRA PEAKS & VIEWPOINTS
Full Day Jeep Safari East – Pico do Areeiro – Santana – Ponta de são Lourenço
Madeira’s east coast packs mountain peaks, cloud forests, steep roads, old villages, and wild ocean cliffs into one busy day. This small-group jeep tour, limited to eight people, gives you a lively way to cover ground that is awkward to reach by regular bus. I especially like the short Balcões walk and the chance to see both mountain and coastal scenery without driving yourself.
I also like the guide-led approach. Drivers such as Nico, Alex, Ernesto, Rodrigo, Pedro, John, and Gabriel have been praised for safe driving, local stories, and good humor. The main drawback is comfort: the open-top jeep can be sunny, windy, and noisy, especially in the back and inside tunnels.
Key points to know before booking

- A full eastern Madeira circuit: You’ll see Pico do Arieiro, Ribeiro Frio, Santana, Porto da Cruz, Machico, Santa Cruz, and Ponta do Rosto in roughly seven hours.
- A short but worthwhile walk: The route to the Balcões viewpoint takes about 45 minutes and adds a pleasant taste of Madeira’s levada paths.
- Small-group transport: With a maximum of eight people, the tour feels more personal than a large coach excursion.
- Open-air 4×4 driving: The jeep reaches narrow rural roads and includes off-road sections, but expect wind, sun, road noise, and a bumpy ride.
- Lunch is extra: You stop in Santana for about two hours, but food and drinks are not included. Guides may help arrange a local meal.
- Good value for a short stay: At $74.98 per person, hotel pickup, transport, guiding, and a full day of sights make this a practical first look at eastern Madeira.
Why this jeep tour works for a short Madeira visit

Madeira is compact on a map, but its mountains and winding roads make independent sightseeing slower than you might expect. A single day in a rental car can involve plenty of route planning, parking, and cautious driving on steep roads. Here, your driver handles the difficult roads while you watch the scenery and listen to local commentary.
The route also gives you a useful cross-section of the island. You begin high in the mountains, move through the laurel forest, stop in a traditional northern town, and finish among volcanic cliffs on the eastern coast. That range is the real value. You are not spending seven hours looking at one kind of view.
At $74.98, the tour is reasonably priced for a day that includes pickup and drop-off in Funchal, transport, a driver-guide, and live commentary. You still pay for lunch and drinks, and pickup outside Funchal brings an extra charge, but you do not need to rent a car or arrange several separate outings.
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Pico do Arieiro: mountain views at 1,818 meters

The first major stop is Pico do Arieiro, Madeira’s third-highest peak. You get about 25 minutes here, enough for photographs and a quick look across the sharp mountain ridges and cloud-filled valleys.
Weather matters greatly at this height. The summit can be bright and clear, wrapped in cloud, or much colder than Funchal on the same morning. Bring a light jacket even if the day starts warm. The short stop does not allow time for a long mountain walk, so think of Pico do Arieiro as a dramatic viewpoint rather than a hiking excursion.
This is one of the places where a jeep tour earns its keep. The road climbs quickly from the coast into a very different setting, and your guide can point out the changing vegetation and terrain along the way. Keep your camera ready, but do not assume every view will be open. Mountain weather changes fast.
Ribeiro Frio and the Balcões viewpoint
From the high peak, the tour continues to Ribeiro Frio, a cool forest area surrounded by Madeira’s laurel trees. The short walk along the Levada dos Balcões takes about 45 minutes and ends at a viewpoint over forested valleys and mountain peaks.
I consider this one of the best parts of the day. It gives you a gentle introduction to a levada, Madeira’s famous water-channel paths, without committing you to a long or difficult hike. The route is far more about a peaceful forest walk and a rewarding viewpoint than physical exertion.
Wear proper walking shoes. You do not need serious hiking equipment, but sandals or smooth-soled shoes are a poor match for a forest path. Some outings may involve a small charge of about €3 for this walk, so it is wise to carry a little cash.
At the viewpoint, you may see small birds close to the path. One guide, Alex, was especially noted for making this stop memorable by showing the group how the birds might feed from their hands. Do not expect a wildlife show, but the setting adds a pleasant, quiet pause after the mountain viewpoint.
Santana: traditional houses and a practical lunch stop
Santana is best known for its small traditional houses with steep, thatched roofs. The town also gives you a look at Madeira’s rural past, framed by green hills and mountain scenery.
The stop lasts around two hours, making it the least rushed part of the day. That matters because lunch is not included. Your guide may suggest or arrange a restaurant, and some guides have helped groups pre-order food so that it is ready on arrival. A local meal can include black scabbard fish with banana, a Madeira specialty, along with simpler beef, chicken, or vegetarian choices.
Expect to pay separately for food and drinks. One reported meal cost about €19, though prices can change. If you want wine, coffee, dessert, or extra drinks, budget for those as well.
Santana may not be the most exciting stop for every person. If you have already visited traditional villages or prefer viewpoints to town time, two hours can feel long. Still, it is a useful break in the middle of the day, and the slower pace keeps the outing from becoming one continuous series of photo stops.
Same base, a different kind of day out:
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Guindaste: cliffs and open Atlantic views

The Miradouro do Guindaste viewpoint offers a short 15-minute stop above the coast. Here, cliffs drop toward the Atlantic, and exposed viewing platforms give you a strong sense of the island’s steep eastern shoreline.
This is a quick stop, so use the time well. You will want photographs, a look over the edge, and perhaps a moment to feel the wind coming off the ocean. It is not a place for a long walk, but it adds a different mood to the day after the inland forest and village stops.
If you dislike exposed platforms or strong wind, stay within your comfort zone. There is no need to approach every edge to enjoy the view.
Porto da Cruz and Madeira rum
In Porto da Cruz, the tour stops at Engenhos do Norte, a rum factory where you can taste Madeira rum. The visit is brief, around 20 minutes, so treat it as a tasting stop rather than a full industrial tour.
The factory is an appealing addition because it connects the scenery with local food and drink traditions. The legal drinking age for the tasting is 18. Anyone who does not drink can simply enjoy the setting and the nearby coastal atmosphere.
The factory’s opening hours can affect the experience. One scheduled visit found the facility closed, so confirm that it will be operating on your date if the rum stop is important to you. The tour can still continue with its other viewpoints, but a closed tasting room will change the plan.
Ponta do Rosto and the eastern tip

The Miradouro da Ponta do Rosto, near Caniçal, looks across colorful cliffs, volcanic rock, and open sea. The stop lasts about 15 minutes, but the view is very different from the green mountain scenery earlier in the day.
This eastern point feels more exposed and rugged. You can see the marks of volcanic activity in the dark rock and the sharp coastal shapes. It is a good final viewpoint because the route has moved from Madeira’s interior forests to the island’s dry, dramatic edge.
The tour description also includes time in Machico and Santa Cruz. Machico was Madeira’s first capital city and combines a calm coastal setting with an important place in the island’s past. Santa Cruz adds another coastal stop, with gentle hills and ocean views. Exact time at both places is not specified, so think of them as parts of the driving circuit rather than guaranteed long visits.
What the 4×4 ride is really like

The jeep is the reason to choose this tour instead of a standard bus outing. It can use narrow rural roads and reach sections that a larger vehicle cannot. The off-road portions add a little excitement without turning the day into a serious adventure activity.
The ride is not luxury transport. The roof remains open, and passengers in the back can face strong sun, wind, road noise, and extra noise in tunnels. The vehicle can also feel bumpy on rough tracks. Several guides have been praised for calm, careful driving, especially on steep Madeira roads, but a good driver cannot make an open jeep as quiet or cushioned as a modern coach.
Bring layers, sunglasses, sunscreen, and sturdy shoes. The weather can shift between the summit, forest, and coast. If you sit in the back, you may also find it harder to hear the guide, so ask questions when the vehicle is stopped.
Guides make the biggest difference
The driver-guide shapes this experience more than any single viewpoint. The strongest guiding includes island history, plants, local culture, road commentary, and practical help at lunch. Guides named Nico, John, Ernesto, Alex, Rodrigo, Pedro, Gabriel, Bryan, and Victor have all been associated with especially warm, entertaining outings.
Your guide may point out tropical fruit, flowers, villages, and farming areas that you would pass without noticing. That local interpretation helps turn a scenic drive into a better understanding of how Madeira works.
The tour can be multilingual, so your guide may not speak only English. English is offered, but confirm your language needs when booking. If you are traveling with friends or family and want to sit together, say so clearly at the time of booking. One group found that people who booked separately were not automatically placed together.
Timing, pickup, and physical demands
The advertised start time is 9:00 a.m., with pickup and drop-off at hotels in Funchal. Pickup outside Funchal costs an extra tax, so request the amount when booking. Cruise ship passengers need to provide the ship name, docking time, disembarkation time, and required re-boarding time.
Seven hours is a useful length for this route. You get many sights without giving up the entire evening, though the day remains active and full. The itinerary includes sitting in the jeep, walking at Ribeiro Frio, climbing in and out of the vehicle, and handling uneven ground.
A moderate fitness level is recommended. Children must be accompanied by an adult. The short levada walk is manageable for many people, but you should be comfortable walking for about 45 minutes and standing at viewpoints.
Who should book this tour?
I would choose this outing if you have only a few days in Madeira, do not want to drive, or want a quick sense of the island before deciding where to spend more time. It is especially good for families and couples who like scenery, light walking, local food, and a little off-road fun.
It also suits you if a large coach feels too impersonal. The eight-person maximum allows more conversation with the guide and makes it easier to ask for advice. The open jeep gives you a better view than a closed vehicle, though you pay for that with wind and noise.
I would look elsewhere if you want a long hike, a quiet luxury vehicle, or extended time at each attraction. This is a broad sampler, not a specialist walking tour. Santana and the rum factory may also be less appealing if you are focused only on mountain scenery.
Should you book the eastern Madeira jeep safari?
Yes, I would recommend it for a first visit or a short stay. The combination of Pico do Arieiro, the Balcões walk, Santana, coastal viewpoints, Porto da Cruz, Machico, and Ponta do Rosto gives you a lot for $74.98, especially with transport and Funchal pickup included.
Book it with realistic expectations. Carry layers and good shoes, budget for lunch, check the rum factory hours, and prepare for an open, noisy ride. If you can accept those small inconveniences, this is one of the most efficient ways to see eastern Madeira in one day.
Free cancellation is available up to 24 hours before the start time. Changes or cancellations made inside that window are not accepted for a refund.
FAQ
How long does the Full Day Jeep Safari East last?
The tour lasts approximately seven hours.
What time does the tour start?
Pickup begins at 9:00 a.m.
Is hotel pickup included?
Hotel pickup and drop-off in Funchal are included. Pickup outside Funchal may involve an extra tax, which you should request when booking.
What places does the tour visit?
The route includes Pico do Arieiro, Ribeiro Frio and the Balcões viewpoint, Santana, Guindaste, Porto da Cruz, Ponta do Rosto, Machico, and Santa Cruz.
Is lunch included?
No. Lunch and drinks are not included. Santana is the lunch stop, and the guide may suggest a restaurant.
How much walking is involved?
The Balcões walk takes approximately 45 minutes. A moderate level of physical fitness is recommended.
Is the rum tasting available to everyone?
The minimum drinking age is 18. The rum factory may not be open at every visit, so confirm its operating hours if this stop matters to you.
How many people can join the tour?
The maximum group size is eight people.
What is the cancellation policy?
You can cancel up to 24 hours before the experience starts for a full refund. Cancellations or changes made less than 24 hours before the start time are not accepted.
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